New 46 Acre Shopping Center Coming To Carolina Forest

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David Hucks
David Hucks
David Hucks is a 12th generation descendant of the area we now call Myrtle Beach, S.C. David attended Coastal Carolina University and like most of his family, has never left the area. David is the lead journalist at

Just West of Myrtle Beach City limits, a company called Sembler and The Shopping Center Group are building a 46-acre mixed-use development at the intersection of Carolina Forest Boulevard and River Oaks Drive.

The first phase of the project is a 66,400 sq. ft. shopping center. The new mall is named Marketplace at the Mill.

Marketplace at the Mill will be anchored by a grocery store.

Residents on the Northeastern end of Carolina Forest say they don’t need another grocery store, however. They also do not want the increased traffic.

As we reported earlier this week, City of Myrtle Beach residents are increasingly shopping in Carolina Forest near the Myrtle Beach city limits sign.

Those analytics have developers choosing to build at Carolina Forest rather than inside the City of Myrtle Beach.

The traffic issues are upsetting to Carolina Forest residents, however.

Carolina Forest Boulevard is already undergoing widening, which is expected to be completed by sometime summer 2021.

River Oaks drive is in desperate need of widening in key sections.

The community, just west of the City of Myrtle Beach, is now much larger than the city, itself.

Carolina Forest’s reputation is also much better than that of its coastal neighbor.

Residents who shop there are not required to pay the excessive penny taxes that go towards City of Myrtle Beach TIFFs nor the Myrtle Beach Area Chamber of Commerce’s advertising fund.

Traffic issues and ongoing development continue to be the key concerns among Carolina Forest residents.


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