A new Myrtle Beach oceanfront hotel resort from Holiday Inn Club Vacations Incorporated will be completed in 2024.
The company purchased 16 acres of undeveloped property across from Holiday Inn Club Vacations South Beach Resort.
The oceanfront hotel will be located on the Owners Club Court near Damon’s Restaurant and Crown Reef Beach Resort and Waterpark.
“We’ve experienced first-hand how much families love Myrtle Beach, as our South Beach Resort has been one of the most popular properties in the network for more than 10 years. Our team’s familiarity with the destination, coupled with the creative freedom of building from the ground up, means we have a great opportunity to create a truly unique resort,” said Tom Nelson, Chief Executive Officer at Holiday Inn Club Vacations Incorporated, in a news release. “This year marks the 40th anniversary of our Company. When I reflect on our history and growth over the last 40 years, I can’t think of a more fitting way to celebrate this milestone than by expanding our network, once again, to bring more memorable vacation experiences to our owners and guests.”
According to a news release, once the first phase of development is complete, the new resort will feature 152 one-, two-, three- and four-bedroom villas, ranging in size from 746 to nearly 1,900 square feet. All villas will include patios and offer ocean views. A portion of the villas will be designated for Signature Collection, the Company’s luxury product.
SOUTH BEACH LOCATION NEAR MARKET COMMON
The Myrtle Beach resort will be located just minutes walking distance from Myrtle Beach’s Market Common.
A FOCUS ON NEW DEVELOPMENT
Myrtle Beach Mayor Brenda Bethune told local news just this past week, “We have to have a great downtown. That’s vital for the future of this community. To bring younger people in, to bring business, and to bring the right people that we want to live, work and invest here.”
While the city’s main focus will be on the downtown areas of 7th and 8th Avenue North, the South Beach end welcomes a new property to what many have called a dated city area.
Needed Changes to Dated South End Façade Coming
While the City of Myrtle Beach expects the road changes downtown to take from 2 to 3 years, private companies are already beginning to buy into the Southend. The SandCastle Resort on 22nd was recently purchased by a California based company promising major upgrades to that property.
The Family Kingdom located in this area was also purchased last year by a highly reputable local attractions concern.
A very dated Sea Mist Resort is also on the market for sale for $55 million. The Sea Mist is one of the largest resorts in the area, as far as land mass is concerned.