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Myrtle Beach Chamber Taps North Myrtle Beach Leader as 2022 Chair

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The Myrtle Beach Area Chamber of Commerce this week announced it’s new board members.

In a press release, MBACC stated:

Starting this January, Condo-World’s Alex Husner will lead the Myrtle Beach Area Chamber of Commerce (MBACC) Board of Directors as the newly elected chair. Husner is serving her second term on the board and in 2021, joined the board’s Executive Committee as the Marketing Council Chair.

I’m honored to be elected board chair during a time when the Grand Strand is experiencing such exponential growth not just in terms of our booming population of full-time residents and swell of visitors to our beaches, but also with the overall progress the Grand Strand is experiencing. It’s a very promising time for the Myrtle Beach area and I look forward to leading the chamber’s efforts through these advancements,” Husner said.

This is the second year in a row that the Myrtle Beach Chamber selected a North Myrtle Beach member as Chair. Last year, MBACC chose Billy McGonigal of North Myrtle Beach’s Best Western Ocean Sands Beach Resort.

Husner hails from Condo-World, (The Foremost Name in North Myrtle Beach Vacations), headquartered in North Myrtle Beach. She was mentored by Roy Clyburn Jr., the very same leader that mentored our own publisher.

Condo-World, under Clyburn’s founding, is one of several reasons why North Myrtle Beach outperforms the City of Myrtle Beach in average daily occupancy, as well as, average daily rate on a year in year out basis.

Husner is bright, articulate, and knowledgeable. She brings an inclusive, team oriented mindset to MBACC. She certainly knows how to work with and through teams. In short, Husner brings a level of emotional intelligence (EQ) to a group that has needed such for over a decade.

EQ is rarely mentioned in team building, however, Havard Business Review rates EQ as a more critical ingredient than IQ (Intelligence Quotient) when it comes to team building. Husner has among the highest EQ of any seen on the Myrtle Beach Area Chamber of Commerce Board in its history.

The Myrtle Beach Area Chamber recently experienced a myriad of issues because the “not for profit” places a high focus on local and state politics.

Perhaps this group should consider getting out of politics altogether. In 2021, MBACC’s activism caused issues with Horry County Council, Horry County residents, Dillon County Republicans, as well as, among certain state government leaders. Political activism continues to erode the brand’s influence locally.

Another Smart Move

A key staff hire, was also the addition of Stuart Butler as Chief Marketing Officer. Butler brings 20 years of experience from his work at Intellistrand/Brandon Advertising.

NEW BOARD MEMBERS

In addition to electing Husner, the MBACC board appointed eight new board members during its October meeting. The following will formally join the board in January and serve a three-year term: Kristin Call, Associate General Manager, Myrtle Beach Pelicans; Dr. Jessica Greene, Owner, Next Level Behavioral Health and Wellness; Ross Martin, President, Coral Beach Resort; Patrick Norton, Vice President of Sales and Marketing, Brittain Resorts and Hotels; Chris Schroff, General Manager, Avista/Seaside Resorts; Mil Servant, Broker-In-Charge, Surfside Realty; Todd Setzer, CEO, A&I Fire and Water Restoration; and Carla Schuessler, Chief Operating Officer, Complete Legal Defense Team.

“To have such a diverse and knowledgeable group of local businesspeople joining the chamber board is truly an asset to our entire community,” said MBACC President and CEO Karen Riordan. “These new members will unite with our existing board to further strengthen our business community, providing an enhanced quality of life for all of our residents.

Sixteen members will remain on the board next year as their terms continue through 2022 or 2023. The MBACC board is made up of volunteers who are nominated and elected by chamber members to serve three-year terms.

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