New Jimmy Buffett Hotel coming to North Myrtle Beach

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David Hucks
David Hucks
David Hucks is a 12th generation descendant of the area we now call Myrtle Beach, S.C. David attended Coastal Carolina University and like most of his family, has never left the area. David is the lead journalist at

For years, speculations swirled that the old Myrtle Beach Pavilion area would witness a new Margaritaville Hotel. Those rumors never not panned out to date.

However, The City of North Myrtle Beach will be welcoming a new Jimmy Buffett hotel in 2025. And Myrtle Beach is likely to get a new hotel Margaritaville Beach Resort Myrtle Beach (down the road) as well.

We have a dedicated and rich history in Myrtle Beach with our Margaritaville Restaurant and two LandShark Bar & Grill locations,” Jim Wiseman, president of development for Margaritaville said in a release. “With the addition of Compass Hotel North Myrtle Beach and Margaritaville Beach Resort Myrtle Beach, we are expanding our presence and bringing our award-winning hospitality experiences and offerings to the community and its visitors.

The Jimmy Buffett Margaritaville company officials announced in a Feb. 8 press release groundbreaking on a new Compass hotel. The hotel is slated to begin in the coming months on property at 1717 S. Ocean Blvd. in North Myrtle Beach, with plans to open in early 2025.

The Compass by Margaritaville hotel will break ground in North Myrtle Beach featuring about 150 guestrooms, and amenities including an indoor and outdoor pools, a fitness center, meeting space, a 5 o’Clock Somewhere Bar & Grill, Provisions Grab & Go and a complimentary breakfast buffet.


The company owns a Lulu’s cafe in North Myrtle Beach, as well as, a Margaritaville restaurant at Broadway at the Beach.

Jim Wiseman, Margaritaville’s president of development, said in a statement the success of these restaurants has prompted the company to invest even more in the area. Another branded beach resort is in the works next to the hotel, but details of that project have not been released.

According to county land records, the 0.89-acre property has more than 10,000 square feet of finished area with a market value of just over $4 million.

Compass opened its first hotel on Anna Maria Island in Florida in 2020, followed by a second location in Medford, Ore.

Compass’s announcement comes at a busy time for new investors in North Myrtle Beach.

Construction of a proposed 127-room Hampton Inn & Suites along the 3500 block of Ocean Boulevard is slated to begin this Spring.

The project has been talked about since 2019, but it wasn’t until city leaders approved an amendment to the Prince Resort development late last year that work could begin.

North Myrtle Beach features newer hotel resorts than the City of Myrtle Beach on average.

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