Startup Businesses That Can Thrive in Myrtle Beach

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Marleny Hucks
Marleny Huckshttp://MyrtleBeachSC.com
Marlene (or Marleny as she is known in Spanish) is a mentor, teacher, cross-cultural trainer, storyteller, writer, and for those who have been under her leadership or simply sat across the table from her, she is a mirror of destiny. Her love of word and image were formed early on by one of her heroes, Dr. Seuss. If you asked those who know her well, they would describe her a compassionate, funny, wise, curious, honest, real, strong, sensitive and totally human which comes out as she teaches and writes. She sees all of life, even the most mundane, through faith and believes that who we become as we live this side of the veil is what matters not the journey itself or our circumstances. Marleny Hucks has spent her life crossing bridges. She comes from a diverse background of ministry roles and contexts as well as has transitioned in and out of the business world. Having lived outside the country as well as traveled extensively she has a fascination with culture causes her to live her life within a global mosaic no matter where her feet are planted. Marlene currently lives in South Carolina with her husband David, who owns a news company but who she says is a “crime fighter”, bringing light into darkness in their systems of their city. Marleny currently works as a content management specialist covering Myrtle Beach News for MyrtleBeachSC News.

Why do so many entrepreneurs head to Myrtle Beach, S.C., to open the doors of their startup companies? Is it because the area is crisscrossed by a half-dozen interstate highways, is close to three international airports, or boasts a massive workforce of more than 2.5 million employment-age adults? Those are some of the reasons, but there are many more. The region is one of the nation’s most profitable tourism locations, with nearly 200 miles of gorgeous coastline, stable incomes, scores of online career opportunities, and a healthy economic growth rate.

Those who want to build their own business or startup would be remiss to overlook Myrtle Beach. While countless forms of enterprise thrive in the area, a few of the top categories in 2023 include food truck businesses, transport fleets, IT consulting firms, tax-related services, and massage practices. If you’re thinking about launching a startup in or near Myrtle Beach, consider the following information about several kinds of businesses that tend to perform well in its entrepreneur-friendly economy.

Food Truck Business

One of the great things about tourism is that it generates capital and creates jobs year after year. The annual visitors span the age demographic, which makes having a food and beverage truck an excellent part-time or full-time pursuit for entrepreneurs. There are two ways to go with the niche.

One is to get a preparation license from the state and make menu items on-site. The other, less complicated approach is to sell only ready-made items you purchase from wholesalers, like sandwiches, chips, and ice cream treats. The cost of entry is low, and most newcomers to the food truck business test the market with just one or two vehicles before finding their favorite spots. Either way be prepared to read through a small business marketing guide so that you can be sure to create visibility since you won’t have a permanent storefront for yourself where you can rely on foot traffic to drive sales. 

Transport & Delivery Fleet

Businesses that use vehicle fleets to get their work done are in high demand in the thriving economy of Myrtle Beach. But transport and delivery firms of all sizes are looking for ways to keep fuel costs as low as possible considering recent at-the-pump increases. For many entrepreneurs, the wisest move is to purchase one or more electric vehicles (EVs).

It’s best to first review a helpful guide on the cost of an electric charger for commercial cars and small trucks before purchasing vehicles. It’s essential to learn the facts about how to install chargers at your permanent parking location, how charging networks work, and more. Moving people and cargo in the vicinity can be a lucrative business model for entrepreneurs who take the time to study the market and keep operating expenses down.

Massage Therapy Practice

Cities that enjoy a seasonal influx of tourists tend to make excellent locations for massage therapy practices. Solo or group operations can specialize in out-call or in-call services. Obtaining a state license and working as a massage therapist can take up to six months, but certified professionals can earn top dollar if they’re willing to go where the customers are, which means beach resort areas, hotels, and anywhere tourists gather in Myrtle Beach. Ideally, therapists have a second job for the off-season or while they’re building up their regular local customer base.

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